I design and template all social channel content for Ecologi since 2021, still ongoing. The branding has developed over the years, so it has been important to adapt the social creative accordingly.

Here are a few highlighted examples.

View Instagram channel here

I have designed and templated all of Ecologi's LinkedIn content since 2021, translating complex climate topics into clear, engaging visual communications. This has included everything from carbon accounting and carbon removals to climate storytelling, sustainability communications and data visualisation.

Here are a few highlighted examples.

View LinkedIn page here

Developed as part of Ecologi's event marketing toolkit, these printed leaflets were designed to capture attention in busy exhibition environments while clearly communicating the value of Ecologi's products and services. The collection spans multiple years and reflects the evolution of the brand, demonstrating how visual identity, messaging and campaign priorities developed over time while maintaining a cohesive and recognisable presence across events. I was responsible for both the design and artwork delivery throughout.

Ecologi Business Toolkit

To help customers confidently share their climate impact, I designed and built Ecologi's Business Toolkit within the Dash digital asset management platform. The toolkit acts as a centralised, self-service library, giving businesses easy access to a wide range of professionally designed marketing assets that can be downloaded and shared with minimal effort.

I designed, organised and managed the entire asset library, creating a scalable folder structure that makes content intuitive to browse while ensuring assets remain consistent and easy to maintain as the platform grows. I also regularly updated assets as the Ecologi Branding evolved. Alongside ready-to-use branded content, I also created a collection of customisable templates, allowing customers to add their own logo to announcements and social media assets before sharing them with their own audiences.

The toolkit brings together a diverse range of resources, including:

Ecologi brand assets

Social selling and partnership announcement templates

Impact count assets (trees planted, carbon avoided, habitat restored, etc.)

Project imagery and videos spanning reforestation, habitat restoration and carbon projects

Site visit photography and video content

Campaign assets, including Earth Month and COP

Ecologi's 3Rs Certification guides and marketing materials

Impact reports and supporting documentation

The result is a well-structured, scalable business toolkit that empowers customers to celebrate and communicate their climate action while ensuring every asset remains visually consistent with the Ecologi brand. It has become a central resource for customer engagement, reducing friction for users while giving internal teams a single, organised location to manage and distribute marketing collateral.

To celebrate customers reaching significant tree-planting milestones, I designed and art worked a series of bespoke awards that transformed climate impact into something tangible and memorable. The project combined creating an award that recognised achievement while reflecting Ecologi's commitment to sustainability.

The awards were crafted from reclaimed wood sourced from old kitchen worktops and produced by local craftspeople in Bristol (Bristol Design Forge), giving each piece a unique character while reducing waste. Rather than treating sustainability as a message, it became an integral part of the product itself.

The collection was designed as a scalable milestone system. Each award was personalised with the recipient's name and milestone, creating a keepsake that celebrated their environmental impact while reinforcing the partnership between their organisation and Ecologi.

To complete the experience, I also designed a series of milestone insert cards that accompanied every award. Each card featured tailored messaging for different achievement levels, adding an additional layer of storytelling and making every milestone feel distinctive. A secondary insert explained how the award had been sustainably produced and encouraged recipients to share their achievement on social media, helping amplify both their impact and Ecologi's mission.

The project was designed not only to reward customers but to inspire advocacy. The awards were widely shared across LinkedIn, Instagram and X (formerly Twitter), generating authentic customer content, increasing brand visibility and celebrating real-world climate action through beautifully crafted, meaningful design.

Across multiple years, I led the creative direction for Ecologi's annual COP campaigns, developing a distinctive identity and scalable design system for each. The campaign extended across every customer touchpoint - including ads, blogs, webinars, business toolkits, event materials and daily social media coverage, ensuring a consistent brand presence while communicating complex climate developments in an engaging, accessible way.

I was responsible for both design work and overseeing other designers adaptations.